BRIEF

I had to create a fictitious film company and develop a corporate identity for it, as well as select an existing film and conceptualise a creative marketing campaign for the film.

SOLUTION

Naming my film company "Fyn Film Co.", I created a fictitious company with core values of local, environmentally-friendly film production. This comes through in the punchy, bold and nature-inspired corporate identity.

The film I chose is Meerkat Maantuig, a South African film produced in 2017. Inspired by the imagery and colours in the film, I created a fun, imaginative and youthful promotional design campaign for the film.

FINAL YEAR

INTEGRATED CAMPAIGN